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The Self Defense Company is a global organization of defensive tactic instructors, civilian advisors,
active and inactive military and law enforcement officers dedicated to the education and training of
crime prevention and conflict resolution.
How The Self Defense Training System (SDTS) Was Developed
The Self Defense Training System (SDTS) was developed by Master Instructor Damian Ross, CEO of The Self Defense Company. A life long competitive athlete, martial artist, instructor, club security, bodyguard and coach, The SDTS is the only self defense course that combines real world self defense with modern training techniques. Mr. Ross is known as the “trainer’s trainer”. He has served as an expert consultant and instructor to The United States Secret Service, The United States Federal Marshals, The United Stated Postal Inspectors. The Self Defense Training System is currently being implemented by instructors and commanders in The United States Marine Corps, United States Homeland Security, The United States Army Combatives Training Centers. The Self Defense Training System (SDTS) has proven itself in the field from Afghanistan, Nigeria and “Small Town” USA. Even civilian defense forces like the Guardian Angels have adopted the SDTS as their defensive tactics curriculum because of it’s extreme effectiveness.
The Technique
The roots of the SDTS came out of sheer necessity. Mr. Ross discovered that what he learned in the dojo
was not applicable to what he faced in a real life situation. In the real world he found himself relying
on his grappling and kick boxing training not the self defense training he learned in the martial arts
studio. He thought, like most martial artists, that sport training was what self defense training was
all about. But that was all about to change. In 1989 he met his instructor and mentor at a self defense
seminar that would set the foundation for The Self Defense Training System, Carl Cestari.
That meeting led Mr. Ross to the hand to hand combat studies conducted by the United States,
British and Allied Forces from the early 1900's to the Viet Nam Era. These super powers did exhaustive
research into all aspects of martial arts and close combat to discover simply what worked. The result
of these studies revealed techniques that were combat specific. Individually these techniques can be
found in a wide variety of martial arts. But each technique is hand picked for self defense
effectiveness. Any technique that was sport oriented, too complicated or took too long to learn
was eliminated so that only the most effective remained.
The secret to the SDTS: the Perfect Combination of Tactics, Technique and Training
In 1992 Damian Ross began teaching these methods. Over the next decade and a thousand students
later, a complete program was developed to implement these proven techniques and tactics. This
system was based on his decades of coaching, competing and instructing. Mr Ross's experience with
elite coaches and athletes led to a program that worked on core learning principles that coaches
use to teach athletes how to analyze and execute under high stress conditions.
What was discovered was that - the most effective methods were often the SIMPLEST and EASIEST to learn. This
breakthrough enabled a wide variety of people, men and women, soldier and civilian alike, to use these
methods in the real world in the shortest amount of time possible. In The Self Defense Training System shows you how to get the maximum effect from a minimum time in training.
The Self Defense Company
Strikes Fear in The Heart of Terror Worldwide
Because there is no defense to the SDTS
The war in the Middle East is escalating and North Africa is growing worse and worse as tribal factions
fight for land and access to its rich resources. At home, the level of violence intensifies, and the need for
more effective methods of personal protection and close quarters combat has never been more important. With this
growing need for proven self defense, people must be trained and "good to go" as quickly as possible.
Today people need to know what to do NOW. The solution more and more professionals and experts turn to
meet these demands is The Self Defense Company's Self Defense Training System or SDTS. The SDTS delivers
swift and accurate training that makes its practitioners combat effective in only a fraction of the time
when compared to other methods of self defense.
The Self Defense Training System in the War against Terror
"One of the most often asked questions I receive while teaching Hand to Hand Combat here in Afghanistan to our
brave US and Coalition Service Members is which system is more effective: the Marine Corps Martial Arts
Program (MCMAP) or the US Army Combatives Program? While I could give a lengthy and detailed essay on the
pros and cons of each system, I will offer the following response...which ever gets the job done quickly
and violently. The Self Defense Training System is that system and that's why I chose to teach it to our troops over everything else I've seen"
LtCol Darren C Poesel USMC
Self Defense Company Professional Instructor
(Photo: Self Defense Company Instructor LtCol Poesel on Patrol in Kabul)
You can fight a style, but you can't fight The SDTS
Styles, by nature have specific characteristics that make it a style. Karate,
Tae Kwon Do and Kick Boxing are known for striking. Brazilian Jujitsu, Judo,
Sambo and Wrestling are known for grappling and submissions. Even Mixed Martial
Arts has its rules and regulations that any good street fighter will take advantage
of faster than you can say "UFC". But the SDTS is a system that trains you to take
the greatest tactical advantage not matter what the situation. In your first module
you will discover how you can exploit any attacker's weakness. As you continue your
training you will see how simple it is to gain the advantage from any position in any
situation imaginable. Since the SDTS isn't confined by rules or cultural etiquette,
you will be trained not to hesitate when other systems teach you to hold back or pull
your technique.
The Self Defense Training System shows you how to "win the fight" even before a single
punch is thrown! And you will be able to do this, with out a partner, an instructor or
even attending a single class.
Self Defense Training System:
Under Fire in Nigeria
Hey Damian,
I just wanted to drop you a line, I've been working with the Nigerian Police Force (NFP) out here in
Nigeria and I have to say, these guys are eating this stuff up!! After the SDTS basic we got to Modules
8, 9 and 12 they are going crazy, they haven't seen anything like the SDTS. Needless to say, these
guys see action on a regular basis, last night our convoy was shot at and a few of our team took
rounds and didn't make it out.
Thanks again, it's a pleasure to help people who really need it.
Clint Bodungen
Self Defense Company Professional Instructor Houston, TX. USA
(Photo: Self Defense Company Instructor Clint Bodungen with The Nigerian Police Force)
The 8 Cardinal Rules of The Self Defense Training System: The reason these methods were hand picked for the SDTS.
The Self Defense Training System is not a martial art or a competitive sport, it is a
science that is exact in its method and purpose. It short, it shows you how to be resourceful
by using any means at your disposal. It allows you to end the conflict as fast and efficiently
as possible. The choice is yours: leave the scene or completely annihilate the unfortunate soul who messes with you - its up to you to decide.
The Self Defense Training System meets the 8 Cardinal rules of self defense. The rules were
developed as a method of testing technique. The criteria specifically left technique or
style out of the equation. You will notice that phrases like: you need a method of striking
or grappling are not included. It didn’t matter what system or style the methods came from.
As long as a method or strategy met the "Cardinal 8" it was kept, if it didn't
it was eliminated.
The 8 Cardinal Rules of The Self Defense Training System
- It must work on an assailant that is much larger and stronger than you.
- It must work against both armed and unarmed assailants at the same time.
- It must work against multiple and single assailants at the same time.
- It must work against determined and capable assailants.
- It must work when you are distracted, older or injured and appear to be a good target of opportunity.
- It can't have specific defense for each individual situation.
- It must work in every possible environment (the same method must work in snow, sand, parking lot, woods, jungle, your living room, etc.).
- It must become instinctive and convulsive as quickly as possible.
If you want to fight in the UFC, break boards or watch yourself do flipping jumping, spinning kicks in the mirror then this is not the
system for you, but if you want to know how to rip any ultimate cage fighter and martial arts "master"
a part, in only a fraction of the time it takes to learn a traditional martial art (and for less than
a fraction of the cost) then The SDTS is what you want.
The SDTS turns 120 pound woman into a "120-pound Wrecking Ball!"
I began my training several years ago and earned a Black Belt in Yongmudo (Hapkido) from the UC Martial Arts
Program at the University of California in Berkeley. The focus of this art is well, self defense.
It is still a martial art though, which means there are competitions, padding and God forbid, Rules!
Oh yeah, I also practiced Taekwondo for a few years. Who hasn't! Don't get me wrong; I am not
badmouthing this program, the arts or my instructors. I love them all! However, in the spirit
of true self defense training I sought more.
Perhaps it was because I got smarter. Or perhaps
it was simply because I got older, and suddenly realized doing a spinning, jumping hook kick
to the face was pretty much impractical for self defense. All joking aside, my search for
TRUE self defense training began when I learned that even 3rd dans (3rd degree black belt)
in any martial art will end up in the hospital, raped or dead in real life combat.
When I moved to NJ I searched for a new training that focused on true self defense. Boy, did I try a lot of them!
The Self Defense Company is where I found exactly what I was searching for. I have been here ever
since and simply love it!
SDTS Instructor Adriana Espinosa
Why The Self Defense Training System Succeeds Where All Other Systems Fail.
Unlike traditional martial arts like karate, kung fu and tae kwon do and combat sports like UFC,
mixed martial arts, boxing, judo and wrestling, The Self Defense Training System uses simple and
proven TACTICS not complicated techniques.
When your life is on the line you have a huge adrenaline rush, your heart rate increases and you
will not be able to perform the complicated sport or martial arts techniques. The reason the SDTS
continues to excel in the real world is because is depends on TACTICS not TECHNIQUES that don’t
require any athletic skill whatsoever. The methods make the greatest use of your core body strength
and shows you how to focus your energy at your attacker’s vulnerabilities. (Before and during the fight!).
While your buddies down at the martial arts school are practicing specific moves, the SDTS is preparing you
in strategy and tactics. Instead of trying to prepare for each specific possible scenario you will discover
how easy it is to break down any situation to its common denominator.
Because the methods in the SDTS are simple, make use of your core body strength and gross motor skill set and
shows you how to handle thousands of potentially deadly situations with jut a handful of techniques. You not
only cut down your time in training to a fraction of the time, you will still be able protect yourself
even if you're older, injured, sick or distracted (the times you will most likely be assaulted).
How The Self Defense Training System Works
These are not training videos, this is a learning system. Accelerated learning needs 3 factors of education:
- Demonstration and Explanation
- Training and Implementation
- Positive Feedback and Group Learning
The SDTS is the same method we have used to help civilians and super soldiers alike become efficient in self
defense and close combat. The only difference is, since we don’t have a limited time table, we have
developed the SDTS even further so that you don't have to be an elite soldier to do it.
We accomplished this through our proven 3-step learning formula. This formula
with combined with continued support will allow you to get the maximum
results in the shortest amount of time possible.
The 3 Step Learning Formula of The SDTS
- Watch the Instructional DVD
See the methods in action
- Watch the Training and Drills DVD
Learn how to take what you saw in the instructional DVD to the real world through specific training drills.
- Take your manual and practice
Follow the step-by-step instructions and notes in the manual to decrease your training time.
Plus, Enjoy Free and Unlimited Training and Support
When you are a member of The Self Defense Company Community you get FREE unlimited support and instruction.
All you have to do is log onto the Training Forum and you are plugged into a worldwide network of instructors and SDTS members. Ask questions, exchange training ideas or just read the vast amount of information right at your fingertips, whenever you want it. You will train right along side the experts.
You will have a pipeline to the resources you need, 24 hours a day, 7 days a week. This makes The SDTS is a living, breathing and growing program.
Blackwater Combatives Instructor Puts The SDTS to the Ultimate Test!
Hello Damian,
This is Mitchell McCray out here in Afghanistan thanks a lot I received the package you sent
the DVD and reading material are great, I use it as reference material. All of what you have
in your first Module "Essential Self Defense" I have been teaching out here with great success!
I look forward to receiving the next package and returning home in order to train with you!
Thanks again,
Mitchell McCray
Retired New York Police Officer
Primary Combatives Instructor
Blackwater worldwide
Afghan Border Police Training Program
Afghanistan
You won't learn the SDTS in "The Academy"
FACT: The Self Defense Training System is not taught in any basic training program or police
academy and we will never CLAIM TO BE. The SDTS is TOO effective and TOO brutal to be taught
to local law enforcement and to regular military. and law enforcement agencies.
Remember the "Choke Hold" that was banned by the Los Angels Police Department and then banned
by EVERY law enforcement agency in the United States? Now you can turn on your TV and see it
used in competition without incident!
The reason is that bureaucrats decide what is taught to public servants not veterans.
Anything that is potentially deadly is considered "not in the interest of public safety".
Who cares that a drug dealer would kill the cop just as soon as he would look at him.
The UGLY TRUTH is that the powers that be would rather pay a cop's hospital bills and
death benefits than pay the legal bills and lawsuits defending the cops right to defend his life.
The SDTS is what works, that's why so many police and soldiers a like pay out their OWN POCKET to train in the SDTS.
People who see action on a regular basis (doormen, security, seasoned law enforcement officers, special operation
teams, bounty hunters and private contractors) turn to The Self Defense Company's SDTS to make sure they come back
alive at the end of their shift. The experts know what it takes to "get the
job done". Now you can too.
Can you use The SDTS in a "non-lethal" manner?
In a word... ABSOLUTLEY YES! Through your training you will learn how to regulate the manner in which
you apply force. You use your best judgment to determine how to gain control of a situation. Through the
dynamic training model, you will develop real power and control. This way you can escalate your response in the blink
of an eye.
The SDTS will show you how to:
- Identify potential threats before they become lethal
- Know when you are being set up for an attack
- How to escape and evade even the most skilled and determined attacker
- End the fight in form any position
- Defend against any type of weapon attack
- Defend against multiple assailants
- Destroy any other system of martial art or combat sport
- Knock a determined attacker cold with the softest part of your hand
- How to develop your body to withstand the punishment of a real fight
- Defend against any grab or hold
- How to use empty hand methods to subdue any attacker
- How to use common and improvised weapons
- How to use your environment to your advantage
- How to know the difference between sport and street techniques
- How to use only a handful of techniques in any self defense situation
- What to do if you are knocked down and your attackers are standing over you
- How to escape from a crowd of attackers
- How to use nonlethal self defense tools properly
- And how to survive and win in thousands of life or death scenarios
We are so confident that the STDS will give you what you are looking for that you can try if
FREE for 30 days. To start your test drive just click the button below and you will have
your first training module in a few days. Each month you will receive a new training module (there are 12 in all)
Master Instructor Damian Ross
CEO of the Self Defense Company
- 4th Degree Black Belt Tekkenryu Jujutsu Under Carl Cestari
- 2nd Degree Black Belt Kodokan Judo Under Yoshisada Yonezuka 9th dan
- 2nd Degree Black Belt Tae Kwon Do Under Phil Ross
- Varsity Wrestling Lehigh University Under Thad Turner
- Founder ZenShin Premium Martial Arts, Pompton Lakes, NJ
- Former Varsity Wrestling Coach Ridgewood High School, Ridgewood, NJ
- Ridgewood High School Hall of Fame Wrestling Inducted 2008
- Ridgewood High School Hall of Fame Football Inducted 2008
- Graduate Bachelor of Arts 1990, Lehigh University, Bethlehem, Pa
- Bachelor of Arts in International Relations Lehigh University Bethlehem, PA
Michael Archangel
Director Of Instructor Development
United States Marine Corps (Honorable discharge)
- Navy and Marine Corp Intelligence Training Center Analyst
- United States Air Force Special Operations School: Dynamics of International Terrorism Analyst
- Marine Corps Leadership Academy: Graduated with Honors
- International Academy of Design: Visual Communication: Honors
Highlights:
- Received Meritorious Promotion to NCO at age 19
- 5 Personal Awards from Commands for Contributions and Achievement
- 2 Certificates of Commendation: Professional Achievement and Superior Performance of Duties
- 1 Meritorious Mast: Outstanding Service of Duty
- Certificate of Good Conduct
Public Relations Consultant
Corporate Quality Trainer /Developer
Black Belt Shotokan Karate under Okazaki
Self Defense Company Professional Instructor
Angela Ross
Director of Marketing and Brand Management
- Graduate Bachelor of Fine Arts in Graphic Design 1992, Rhode Island School of Design
- Nikyu Tekkenryu Jujutsu
Created and Implemented Major Corporate Identity and Brand Initiatives for companies like Sony, Ecce Panis Bakery and Dansk
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