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How to Tell
If You’re being Set Up in 2 Seconds or Less

Damian Ross
The Self Defense Company

In order for anyone to impose their will on you they have to get close to you. There are only 3 possible ways they can accomplish this:

  1. They approach you
  2. You approach them
  3. They use the environment to get close to you (hide in doorways, behind delivery trucks)

We’ll focus on 1 and 2 for right now. Criminals are cunning; they will not step out and yell “Stick em up”. They know how to play on your sympathy and good nature to get close to you. They’ll be extremely persuasive and lure you into places that compromise your safety. Like predators, they’ll try to separate you from the heard. One of the ways they will distract you is to ask you for directions, the time, for spare change – anything that will occupy your hands, and more importantly your attention.
So, how do you know if someone is asking for directions or trying to set you up?
Easy, just say, "I don't know” and keep moving. If they continue to press you, there's your answer. What else could they possibly want? Hey, you don't have to be rude, be polite but KEEP MOVING. If they follow you, then they really didn't need directions in the first place.
If you choose to answer them, now you’re going to have prolems. While you're giving them directions, the time, a match or whatever- their "partner" assaults you from your back. Then its over and there's no martial art or self defense system in the world that will help you.
I know we don't like to think that, but facts are facts. Prevent the assault before it happens, avoid it for your best chance and attack first for your only chance.
Until next time, Train Honestly,

Damian



The Self Defense
Company Products

Martial Arts and Self Defense Training System
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The Eight Simple Rules
of Self Defense
  1. Always trust your instinct.
  2. Never trust your assailant.
  3. Assume your assailant will be larger and stronger than you.
  4. Assume your assailant will be armed.
  5. Assume your assailant will have accomplices.
  6. Assume your assailant is determined and campanile
  7. Assume you will be distracted or injured and appear to be a good target of opportunity.
  8. Assume you will be in the worst possible environment.
PLAN FOR THE WORST AND HOPE FOR THE BEST
Martial Arts and Self Defense Product Testimonials

“The Best Self Defense Training I’ve Ever Seen!”

Hi Damian,
I recently received module 1 from the "The Self Defense Training System". To date I would say that the material I received is the best that I have purchased or even seen!  Everything about the product/module is "First Class", product presentation, training content, and the instruction from yourself.  "It definitely is first class"!
How many products are their out there, where firstly you watch a Instructional DVD, you then go onto watch the Practice and Drills DVD and then you are provided with a Training manual that takes you by the hand and shows/tells you how to practice and how to train the drills.  "It could not be any easier". 
"Great work to you and all those involved in this project Damian".  I can not wait until I receive module 2!
Kind Regards and Thank You, 
Andrew Hannah, Northern Ireland, UK.


“BJJ Fighter Finds He Can Still Train Injured”

The Self Defense Training System is great and it's especially timely for me. I've been training BJJ for almost 10 years and I've got a sports hernia that has kept me from any rolling since November. Since I received the SDTS, I've been able to train with your materials even with the injury. I especially like the "how to train" aspect of it.
Best of luck with the program, I'm looking forward to the rest of it.
James Nesbitt, Detroit, MI


“Something EVERY Martial Artist Should Know”

I've been watching all night and am on the 3rd cd. I think it's great! It's something every martial artist would feel stupid for not knowing and what others would think is genius.
 I've kind of got to think hard on this, I'm definitely going to keep training. I can’t wait to get to the weapons modules. Thanks for sending the test drive!
Micayla Presley
Deer Park, Montana



"Citizen Puts The Local Crack Dealers In Their Place!"

Dear Damian,
I live a hard life. I watch when I wait for the bus, especially because it is a crack dealer corner.  Last month, two crack dealers, upset at my presence, passed me front to back, and I went into full combat mode!!
One of the dealers then fronted me and mumbled something to my face while I heard the other approach me from the back. I moved instinctively and convulsively as the two men rushed together into the space I made for them.
As I turned to “finish the job” They took one look at me, looked at each other and made tracks! Thanks for sharing your hard earned knowledge.
You are the most realistic fighting teacher on the net.

Sincerely,
Mark Young
Roofer, USA


"University Student Finds Her Inner Power!"

Dear Damian,
Kudos from Canada! I really like the Self Defense Training System. The demonstrations are practical, can be done and are easy to learn. When you demonstrate power it teaches me how to be powerful.

Thank You, Thank You Thank You!
Lisa Holleran,
Ontario, Canada



“Finally a Direct and Honest Approach To Self Defense Training”

Damian,
I wanted to thank you for the excellent information you are sharing in The Self Defense Training System. I had ordered another close combat training course recently and I can honestly say that I learned more from Module 1 “Essential Self Defense” than I did from the entire package of fluff I received from the other company!
Your teaching style is direct, honest and you don't hold back from giving the students more than their monies worth. I compliment you on your ability to take information and break it down into digestible bites that can be learned quickly and easily.
Keep up the good work and again, thank you.
Walter R. Heinze, Arizona

View all Testimonials >>

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