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Jack Dempsey, Boxing Legend, Hero…
Martial Arts Instructor?


Damian Ross and William Pehush of
The Self Defense Company

In 1917 nobody thought that Jack Dempsey would win the title, but with a 77 inch reach and his unorthodox stance he would destroy heavy weight champion Jess Willard. In the first round alone he would knock Willard down seven times, and by the third Willard was too badly hurt to continue. Over his professional career he would amass some 60 wins (51 by knockout) and of those 51 knock outs, 26 happened in the first round He only had 7 losses, 8 draws and 5 no decisions over his career. While that was impressive, Dempsey understood that boxing was only a combat sport and real fighting required you to abandon any sense of fair play. He proved time and time again in the ring that he was a great athlete, but in World War II he would show the Navy what real fighting was all about.

Jack Dempsey was born William Harrison Dempsey on June 24th 1895 in Manassa, Colorado the 9th of 11 children. By the age of 16 he was fighting for drinks in local saloons. Before settling down in New York City, he bounced around the country doing everything from digging ditches to cutting timber. He even worked as circus roustabout (workman or laborer). During this time, he still managed to refine his art. In addition to a powerful punch, Dempsey could also move fast enough to dodge an opponent’s blows.

Dempsey treated every fight like a street fighter not a boxer. He didn’t fight dirty, but he knew he had to end things quickly or he would only increase his chances of getting hurt. Dempsey had an outstanding career and would even do a number of exhibition bouts after his retirement, but finest moments would not come in the ring, but wearing a United States military uniform.

In 1917 when Americans were going off to fight World War I Dempsey kept boxing and working in a shipyard. After the war people accused him unfairly of draft dodging despite several attempts to enlist in the army and being told to keep fighting. Even though he was vindicated, it still bothered Dempsey personally. So when World War II rolled around he jumped at the chance to serve. He was first commissioned as a Lieutenant in the New York State Army National Guard, but he resigned and took a commission United States Coast Guard and would advance to the rank of Commander. He was made Director of Physical Education at The Coast Guard’s Manhattan Beach training facility in Brooklyn New York.

Instead of just teaching physical fitness Dempsey taught the new recruits how to fight. He worked with B.J. Cosneck, who was the Coast Guard’s hand-to-hand combat expert and a college wrestling champion. Dempsey and Cosneck would prepare the recruits to fight it out on the battlefield or in a barroom brawl. They would teach recruits self defense techniques from come-alongs to strangles.

During his time with Cosneck, Dempsey would write his first book titled appropriately How to Fight Tough.  The book was easy to follow guide that told soldiers and sailors how to fight. It included boxing, wrestling, and jujutsu techniques. B.J. Cosneck would write his own book called American Combat Judo after the war which is also another less known but no less important work in the field of martial arts and close combat. 

Training countless sailors would have been enough for Dempsey to silence most critics, but while serving as a morale officer in the Pacific he would achieve heroic status. During the invasion of Okinawa the last Japanese strong hold before Japan Dempsey was serving on the attack transport USS Arthur Middleton as the morale officer which was a non-combat assignment. When Dempsey then age 49 saw men he trained going into combat he insisted he go along and join the fight.  For that act he would make himself a Coast Guard hero. After the war he would continue to serve with Coast Guard Reserve until 1952. As a solider and a world class competitor, Dempsey understood the difference between sport combat and real combat, and made sure every man he trained knew it.




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The Eight Simple Rules
of Self Defense
  1. Always trust your instinct.
  2. Never trust your assailant.
  3. Assume your assailant will be larger and stronger than you.
  4. Assume your assailant will be armed.
  5. Assume your assailant will have accomplices.
  6. Assume your assailant is determined and campanile
  7. Assume you will be distracted or injured and appear to be a good target of opportunity.
  8. Assume you will be in the worst possible environment.
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Martial Arts and Self Defense Product Testimonials

“The Best Self Defense Training I’ve Ever Seen!”

Hi Damian,
I recently received module 1 from the "The Self Defense Training System". To date I would say that the material I received is the best that I have purchased or even seen!  Everything about the product/module is "First Class", product presentation, training content, and the instruction from yourself.  "It definitely is first class"!
How many products are their out there, where firstly you watch a Instructional DVD, you then go onto watch the Practice and Drills DVD and then you are provided with a Training manual that takes you by the hand and shows/tells you how to practice and how to train the drills.  "It could not be any easier". 
"Great work to you and all those involved in this project Damian".  I can not wait until I receive module 2!
Kind Regards and Thank You, 
Andrew Hannah, Northern Ireland, UK.


“BJJ Fighter Finds He Can Still Train Injured”

The Self Defense Training System is great and it's especially timely for me. I've been training BJJ for almost 10 years and I've got a sports hernia that has kept me from any rolling since November. Since I received the SDTS, I've been able to train with your materials even with the injury. I especially like the "how to train" aspect of it.
Best of luck with the program, I'm looking forward to the rest of it.
James Nesbitt, Detroit, MI


“Something EVERY Martial Artist Should Know”

I've been watching all night and am on the 3rd cd. I think it's great! It's something every martial artist would feel stupid for not knowing and what others would think is genius.
 I've kind of got to think hard on this, I'm definitely going to keep training. I can’t wait to get to the weapons modules. Thanks for sending the test drive!
Micayla Presley
Deer Park, Montana



"Citizen Puts The Local Crack Dealers In Their Place!"

Dear Damian,
I live a hard life. I watch when I wait for the bus, especially because it is a crack dealer corner.  Last month, two crack dealers, upset at my presence, passed me front to back, and I went into full combat mode!!
One of the dealers then fronted me and mumbled something to my face while I heard the other approach me from the back. I moved instinctively and convulsively as the two men rushed together into the space I made for them.
As I turned to “finish the job” They took one look at me, looked at each other and made tracks! Thanks for sharing your hard earned knowledge.
You are the most realistic fighting teacher on the net.

Sincerely,
Mark Young
Roofer, USA


"University Student Finds Her Inner Power!"

Dear Damian,
Kudos from Canada! I really like the Self Defense Training System. The demonstrations are practical, can be done and are easy to learn. When you demonstrate power it teaches me how to be powerful.

Thank You, Thank You Thank You!
Lisa Holleran,
Ontario, Canada



“Finally a Direct and Honest Approach To Self Defense Training”

Damian,
I wanted to thank you for the excellent information you are sharing in The Self Defense Training System. I had ordered another close combat training course recently and I can honestly say that I learned more from Module 1 “Essential Self Defense” than I did from the entire package of fluff I received from the other company!
Your teaching style is direct, honest and you don't hold back from giving the students more than their monies worth. I compliment you on your ability to take information and break it down into digestible bites that can be learned quickly and easily.
Keep up the good work and again, thank you.
Walter R. Heinze, Arizona

View all Testimonials >>

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