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What Does “The Death of a Sales Man Have To Do With The Martial Arts Business? Damian Ross The Self Defense Company When I was young I read “The Death of a Salesman”, the Classic story of chasing the American dream of wealth and success. This story hit home at an early age. One of the major messages is that you should pursue something you really care about. Because when you find something you’re passionate about, the rest will always take care of itself. After reading that story, it became my belief that if I found something I loved, the rest would fall into place. At first, after I graduated college, it was all about the money. I wanted to buy things and accumulate as much wealth as possible. But at the end of the day, they were just things and it was just money. Like an addict, you get caught in a cycle of trying to recapture that initial feeling. Soon I was going to have a pile of things and that’s it. I realized early that there has to be something more. Now its 15 years later and I have figured out how to earn a living doing what I believe in without compromising my integrity. But more than that, I am not in the business of Self Defense, I’m in the business of really helping people help themselves. Now this didn’t happen without some serious trials and tribulations. Like you, I had a few major problems to solve. The major issues you have to address to avoid winding up like Willy Loman are three: Second, putting a price on your passion; it’s difficult to attach money to something you feel so strongly about. Associating love with money is difficult some times, but if the message and service are presented in the correct manner, people will see the value in what you offer and will gladly compensate you for it. The trick is how to present yourself and your product. Finally, finding people who appreciate the value in what you have to offer. Knowing how and where to find people who appreciate what you do and feel the need to protect themselves and their loved ones is the final piece of the puzzle. The Professional Instructor program solves all three issues without going broke in the process (and you can do it while you still have your day job). Unlike most martial arts programs that are designed to target children, the Self Defense Company Professional Instructor Program is targeted towards adults, a market segment desperately in need of real personal protection skills. The Self Defense Company mission is to spread the truth about self defense. Between the Self Defense Training System and a world wide network of Professional Instructors we will have the tools to make our mission a reality, but we’re not there yet. We need “feet on the street” to make this happen. That’s where you come in. Through our unique training program, we are ale to develop a strong and confident network of instructors. Between video, seminars and other forms of media interaction we are able to train you and maintain the level of integrity we’ve come to expect. If you want to discover how you can be part of the growing team simply visit us at www.teachselfdefense.com and fill out the form on line. You will receive your free information kit and if it looks like something you would like to try we can set up your 30 day evaluation. |
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Links to Martial Arts Articles A Brief History Of Martial Arts in the Modern Military Many martial arts are derived from military combatives; the study of hand-to-hand combat and martial arts in warfare. After all, the term "martial art" means "art of warfare." For example, the sport or judo comes from jujutsu, which comes from samurai grappling, which was part of the training Japanese warriors received as preparation for battle. Many weapon-oriented martial arts, such as iado, kendo, kyudo and naganata-do originated in schools of martial techniques for warriors. These weapons, the sword, bow and arrow, and pole arm, were the assault rifles and machine guns of their time--the default weapons of military fighters--and as such were key components in combat training. The Western interest in East Asian Martial arts dates back to the late 19th Century AD, due to the increase in trade between America with China and Japan. Relatively few Westerners actually practiced the martial arts, considering it to be mere performance. Edward William Barton-Wright, a railway engineer who had studied the martial art Jujutsu while working in Japan between 1894–97, was the first man known to have taught Asian martial arts in Europe. He also founded an eclectic martial arts style named Bartitsu which combined jujutsu, judo, boxing, savate and stick fighting. William E. Fairbairn, a Shanghai policeman and at the time a leading Western expert on Asian fighting techniques, was recruited during world War II by the Special Operations Executive (SOE) to teach UK, U.S. and Canadian Commando and Ranger forces Jujutsu. The seminal self-defense book Kill or Get Killed was written by Colonel Rex Applegate, who worked closely with Fairbairn to train the "First Special Service," a joint U.S. and Canadian army unit; it became a classic military treatise on hand to hand combat and created the reality based martial art "Defendu." Modern variations that can still trace an authentic lineage to Applegate are very few . The undisputed "father" of Modern close-combat is Carl Cestari who had a direct relationship with both Colonel Applegate and WWII self-defense pioneer Charlie Nelson. In 2006 Carl Cestari was named one of the top 10 "Most Dangerous Men On The Planet" by Black Belt Magazine. Seeing the need to bring these legitimate and proven techniques and method of close-combat back into the Modern world of "hobby" Martial Arts (Karate, Kung Fu, Capoiera, Aikido, etc.) and "sport" Martial Arts (Judo, Brazilian Jui-jitsu, Wrestling, Kick Boxing, Mixed Martial Arts, Ultimate fighting , etc.), one of Cestari’s top students, Damian Ross and his instructors have dedicated their lives to teaching, instruction, and spreading the "truth" about Martial Arts, street fighting, self defense, and close combat. This site is the only link to that legacy Please be aware of the following common misspellings as relates to common martial art searches: martial atrs, martial atrs weapons, martial arts spuplies, martial arts eqiupment, martail, marital arts uniforms, amrtial arts supply, amrtial arts books amrtial arts. Copyright © 2008 The Self Defense Company LLC, Complete Self Defense, Carl Cestari, Core Combat Training, World War II hand to hand combat, Street Mixed Martial Arts and The Complete Self Defense Training System are registered to The Self Defense Company All rights reserved. NETWORK Houston Texas Martial Arts and Houston Texas Self Defense | Renton Washington Martial Arts and Renton Washington Self Defense | Alberta Canada Martial Arts and Alberta Canada Self Defense | Dubai UAE Martial Arts and Dubai UAE Self Defense | Tampa Florida Martial Arts and Tampa Florida Self Defense |
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