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Martial Arts and Self Defense Business

Turn Your Passion for Martial Arts into Profit...

"How to Grow an Incredibly Profitable Part-Time Martial Arts and Self Defense Business in 30 Days Or Less Using The Documented, Proven and Authentic Close-Combat and Self Defense Methods...

...And Make an Extra $2,525 - $7,200 (or more) per month
Investing as little as 4 Hours per week with this turn-key system!"

Martial Arts, Damian Ross

From: The Desk of Sensei Damian Ross
President, The Self Defense Company
Head Instructor and Owner ZenShin Premium Martial Arts
Fourth Degree Black Belt Tekkenryu Jujutsu
Second Degree Black Belt Kodokan Judo
Second Degree Black Belt Tae Kwon Do
Former Head Wrestling Coach Ridgewood High School, Ridgewood, NJ
Former Division I Varsity Wrestler for Lehigh University


“In my first seminar I made over $1,000, plus I sold over $210 in personal protection products”
- Ty Talbert
Professional Self Defense Instructor
Corona California
www.thecoronaselfdefensecompany.com

Dear Fellow Martial Arts Enthusiast,

What's with the martial arts business? Does everyone have to wear multicolored uniforms, run after school daycare programs and cut birthday cakes with swords to make a little money?

Do you have to put up with people who look at you like a volunteer soccer coach?

Do you have to rent out your soul to anyone with a check book?

My answer is NOT ON YOUR LIFE! As a martial artist, Instructor and Business owner I’ve had the unique opportunity to discover why this business works and how this business fails. And honestly, there’s a lot more to it than just making a quick buck.

What happened to the days when the martial arts Instructor provided a genuine public service?

What happened to the days when the warrior-soldier was regarded like a physician?

Wouldn’t it be great if we can bring those days back again?

The problem today with most of the popular martial arts studios is they do two major things to become successful: 1. pick a high profile location and 2. Staff it. The problem is this costs a lot of money, partners and investors and there’s still no guarantee that it will be a success.

Even events, demonstrations and birthday parties, drop boxes, may generate leads, but do they generate enrollment? Sometimes yes, but most of the time: NO.

Direct mailings are EXTREMELY costly and EXTREMELY low percentage.

TV ads, big print ads and expensive magazine inserts are hugely expensive and the results vary.

Fortunately there is method you can use to develop your business in a grass roots way that, given enough time, it will grow into an excellent stream of income.

If done correctly, with the right material, you’ll be able to provide a valuable public service and be compensated accordingly. You’ll be amazed when you see the reaction on the faces of the people you teach as they learn how to make themselves a little safer and a little smarter.

The Self Defense CompanyProfessional Instructor Program is designed to give you the tools you need to build a successful Self Defense Instruction Business without having to invest a tremendous amount of time and a ton of money.

For your FREE Report about how you can start your own personal self defense instruction business, just fill out the form below and you'll receive your free information kit in priority mail in a few days.

“I have been teaching a class to existing students in the local martial arts studio, I just had the biggest turn out this week averaging 18 – 20 people consistently over in class over the last 6-7 weeks. 
By the way, the local school district has contacted me to come in and teach female students ages 16 and older- there is no way these women would ever set foot in a dojo!
- Greg Styles
Professional Self Defense Instructor
Longmont, Colorado
www.longmontselfdefense.com

Below is a list of some of the features of the Self Defense Company Professional Instructor Program:

  • One on one coaching
  • Unlimited Email Access
  • Unlimited Customer Service
  • Website Listing and Email Address
  • Monthly Training DVD Updates
  • 20 minute one on one phone consultation each month
  • Monthly Town Hall Teleconference calls (Plus the CD is mailed to you if you can't make the call)
  • Systems Kit (Everything you need to get started)
  • Step by Step instructions on how to develop your own Self Defense Instruction Business
  • FREE tuition to all seminars and certification programs held every 4 to 6 weeks
  • Video Evaluation
  • 50% discount on all products from The Self Defense Company
  • 50% discount on all advanced training modules
  • Instructors Only Annual Seminar and Conference
  • Reference and Introductory Phone Calls
  • NO FAIL Commitment to Your Success
  • FREE after 48 months

But before you apply ...

Only A Handful of Applications Will Be Accepted
I must tell you that not everybody is accepted into the program. First, we only have room for a handful of candidates. There is only so much time to dedicate to a handful of Instructors who want to spread the truth about self defense and bring integrity back to martial arts instruction. We want Instructors who want to succeed. Candidates who are not accepted may reapply. And since we only enroll about 5 instructors per month, there is a chance you will be placed on the wait list.

“I Got my first info seminar booked, I should have at least 12 people attending, could be more.”
- Steve Drake
Professional Self Defense Instructor
Dubai, United Arab Emirates
www.uaemartialarts.com

Simply tell us a little about yourself in the form below and we will send you your free report and information kit priority mail.

First Name:
Last Name:
Street Address:
City:
State:      Zip Code:  
Country:
Home Phone:
Work Phone:
Cell Phone:
Email Address:
Fax:
 
Do you have any experience in martial arts or self defense training? If yes, please describe:

 
 
Do you have any experience with lead generation or direct response marketing? If yes, please describe:

 
 
Have you ever attended a martial arts seminar? If yes, please describe:

 
 
Have you ever attended a business seminar? If yes, please describe:

 
 
Have you ever worked face to face with the public?

 
 
Do you have any previous/current military or law enforcement experience? If yes, please describe:

 
 
What is your current job?

 
 
How many hours per week (on average) do you currently work at this job?
 
On a scale from 1 to 10 (1 being the lowest, 10 the highest), how would you rate your self-confidence level?
 
Approximately how many established martial arts schools do you have in your town/city (approximately a 5 mile radius)?
 
What are the 3 most important things you expect from this opportunity?

 
 
Have you ever been convicted of a crime against children?
 
Have you ever filed for bankruptcy in the last 10 years?
 
Which phone is the best to contact you?
 
Please pick one (1) convenient block of time for your Instructor Mentor to call you: All times are EASTERN STANDARD
 
Please pick the most available day:
 
Thank You for your interest, your FREE report and information kit will be mailed to you in a few days. Good Luck.

The Self Defense Company Staff
    




Proof is in the Results...

"I’m making between $2,500 and $5,000 per month in this program!"

I’m now well into my regular 10 lesson classes and it’s interesting, but not surprising, that every one of my students is having fun and they look forward to the next class. I’ve had only two seminars now and it seems that about 10% of the attendees actually end up showing up at regular classes

The bottom line is… once things really get moving… it’s really fun and exciting.  People are interested and respect what you do.  It’s very rewarding, and not just monetarily (even though that is nice… I’m easily making an extra $2k - $5k a month now depending on whether I sell seminars or give them for free.  (It really helped with my moving expenses).

-Clint Bodungeon
Houston, TX
clintb@theselfdefenseco.com
www.houstonselfdefenseco.com

"I Earned Over $3,000 In My First Seminar!"

In my first seminar I earned over $3,000 more when the people who put deposits down come back. That’s literally $3,000 for a few days work.

As a result of the local internet marketing plan I have appeared on two morning talk shows here in Dubai! Plus, after my first show, I landed a new client out of it.

Now I’m holding regular classes at my place, but I’m also giving private lessons. This is incredible!

Steve Drake
Self Defense Company Professional Instructor, Dubai UAE

stephend@theselfdefenseco.com
www.uaemartialarts.com

"Tae Kwon Do Instructor Expands Curriculum and Fills First Class"

"I went back to my office printed off some fliers for the parents of the kids I would be teaching tonight and holy crap they all....every single one of them are coming to the intro class next week better than half of the 14 I handed out are ready to sign up with out even doing the first class. I almost passed out...well after they left anyway.

Damian I have to say that if you had not taken this bull by the horns I would not have felt as comfortable as I do. You have made this a reality in my life and as we will see in the next few month everyone else's that gives this program any effort. Thank you!!!"

Darrin Walton
The Self Defense Company Professional Instructor
Boise, Idaho
Darrinw@theselfdefenseco.com

PS. I had a meeting this morning with the school owner that I teach Tae Kwon Do for and this guy is so onboard, we are full steam ahead in both schools.

"Referral Marketing System Fills First Class."

Just by using the referral system at work, gave me my first students. On Friday I was approached by three separate guys who want to signed themselves and their wives up.  They'd heard through the grapevine about me and the company. When they started asking me questions about what I teach, the more excited they got. So this coming weekend, I have three separate couples, plus two more people coming to train with me, that’s eight students this weekend!

Best regards,
Will Craig 
Self Defense Company Professional Instructor, Boise Idaho

Williamc@theselfdefenseco.com

"I made $500 an hour in my first seminar."

In my first seminar I made over $1,500 and my private classes are full, but what I didn’t expect was the huge response in the corporate world. I’m getting calls every week about holding another event!

Ty Talbert
tyt@theselfdefenseco.com
www.TheCoronaSelf
DefenseCompany.com

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A Brief History Of Martial Arts in the Modern Military

Many martial arts are derived from military combatives; the study of hand-to-hand combat and martial arts in warfare. After all, the term "martial art" means "art of warfare." For example, the sport or judo comes from jujutsu, which comes from samurai grappling, which was part of the training Japanese warriors received as preparation for battle.

Many weapon-oriented martial arts, such as iado, kendo, kyudo and naganata-do originated in schools of martial techniques for warriors. These weapons, the sword, bow and arrow, and pole arm, were the assault rifles and machine guns of their time--the default weapons of military fighters--and as such were key components in combat training.

The Western interest in East Asian Martial arts dates back to the late 19th Century AD, due to the increase in trade between America with China and Japan. Relatively few Westerners actually practiced the martial arts, considering it to be mere performance.

Edward William Barton-Wright, a railway engineer who had studied the martial art Jujutsu while working in Japan between 1894–97, was the first man known to have taught Asian martial arts in Europe. He also founded an eclectic martial arts style named Bartitsu which combined jujutsu, judo, boxing, savate and stick fighting.

William E. Fairbairn, a Shanghai policeman and at the time a leading Western expert on Asian fighting techniques, was recruited during world War II by the Special Operations Executive (SOE) to teach UK, U.S. and Canadian Commando and Ranger forces Jujutsu.

The seminal self-defense book Kill or Get Killed was written by Colonel Rex Applegate, who worked closely with Fairbairn to train the "First Special Service," a joint U.S. and Canadian army unit; it became a classic military treatise on hand to hand combat and created the reality based martial art "Defendu."

Modern variations that can still trace an authentic lineage to Applegate are very few . The undisputed "father" of Modern close-combat is Carl Cestari who had a direct relationship with both Colonel Applegate and WWII self-defense pioneer Charlie Nelson. In 2006 Carl Cestari was named one of the top 10 "Most Dangerous Men On The Planet" by Black Belt Magazine.

Seeing the need to bring these legitimate and proven techniques and method of close-combat back into the Modern world of "hobby" Martial Arts (Karate, Kung Fu, Capoiera, Aikido, etc.) and "sport" Martial Arts (Judo, Brazilian Jui-jitsu, Wrestling, Kick Boxing, Mixed Martial Arts, Ultimate fighting , etc.), one of Cestari’s top students, Damian Ross and his instructors have dedicated their lives to teaching, instruction, and spreading the "truth" about Martial Arts, street fighting, self defense, and close combat.

This site is the only link to that legacy

Please be aware of the following common misspellings as relates to common martial art searches: martial atrs, martial atrs weapons, martial arts spuplies, martial arts eqiupment, martail, marital arts uniforms, amrtial arts supply, amrtial arts books amrtial arts.

Copyright © 2008 The Self Defense Company LLC, Complete Self Defense, Carl Cestari, Core Combat Training, World War II hand to hand combat, Street Mixed Martial Arts and The Complete Self Defense Training System are registered to The Self Defense Company All rights reserved.

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